Furthermore, the marketing landscape is constantly evolving, with emerging technologies, changing consumer behaviors, and new platforms. This dynamic nature requires marketers to adapt and innovate, which may be challenging to fully automate. In summary, while marketing automation will continue to advance and play a significant role in the industry, complete automation of marketing by 2025 is unlikely. Human marketers will remain essential for strategic thinking, creativity, and adapting to the ever-changing marketing landscape. As per Research and Markets analysis, over 50% of customer queries may be managed today via AI-based chatbots and the global AI enabled market will reach $2.2bn by 2024. As the technology continues to mature and interesting use cases come to light, expect ‘AI-first’ strategy to be the new normal in marketing by 2025. Predicting the complete automation of marketing by 2025 is challenging. However, there is no doubt that marketing automation has been on the rise and is expected to continue advancing. Consider the following factors:
Comments